Westpac – Agile Workspace
Westpac Group are transitioning to Agile Workplaces where appropriate. Our role in this transition was to conceptualise and produce media that would introduce the workforce to Agile working in an entertaining way, In addition we were also tasked with creating media that would address and shape behaviours in relation to these workspaces on an ongoing basis.
Our core concept was to develop a series of comedy ‘skits’, each one focusing on a different feature or behaviour.
In these types of projects, the secret sauce is in the writing and direction. We created a series of tightly written, edgy and funny skits, which were extremely successful in driving business goals whilst simultaneously entertaining the workforce. Balancing these elements is essential when delivering any sort of video content in our current environment.
As with all of our drama and comedy projects the casting was crucial and we were able to find the perfect actors for the job, playing beautifully off each other as if they had worked together for years.
These video pieces are internal comms and so we can only post still images, but we’d be more than happy to talk to you about how we can deliver contents such as this in order to support your business objectives